Our Marketing Strategy
Statistics show that 85% of all home buyers begin their search online. The Internet, including social media platforms, has eclipsed traditional advertising. Because of this, it is critical that your home has a strong online presence. The LaRoche Team utilizes a multitude of resources to ensure your property reaches buyers worldwide.
Social Media Campaign
Social media is an important asset to any home buyer or seller. The LaRoche Team utilizes Facebook, Twitter, Instagram, Pinterest, Google Plus and LinkedIn to reach a wide range of buyers from around the world. Our team promotes new listings, open houses, blogs and all listings on social media to attract buyers, and sell properties efficiently and quickly.
These social media network links are then shared with thousands of real estate professionals, as well as investors, developers and buyers. With a click of a button, your listing can easily be shared with nearly anyone, making social media a vital component when marketing your property online.
Realtor.com®
Every listing we represent is featured on Realtor.com, the #1 home-buying website in the U.S. This ensures maximum exposure to serious buyers actively searching in your area.
With Realtor.com, buyers can easily view detailed information about your property, while you, as the seller, receive continuous updates on your listing’s performance. The platform tracks key metrics like visitor traffic, allowing us to send you weekly activity reports.
These reports include the number of views your property has received and how it compares to similar homes nearby. Our experienced agents use this data to fine-tune your marketing strategy and create a clear plan to get your home sold efficiently and at the best possible price.
Brivity
The LaRoche Team uses Brivity, a powerful online platform, to streamline communication and manage every step of your transaction. As a seller, you will receive a personal login that gives you full visibility into the progress of your sale, from start to finish.
Stay informed with real-time updates on buyer feedback, completed tasks, marketing efforts, and key documents. You’ll also receive a daily email summary of completed activities to keep you in the loop.
Need to keep family members informed? We can easily add them to the system so everyone stays updated on the sale’s progress.
High SEO Blogs
Search Engine Optimization (SEO) is the strategic use of keywords to improve a website’s visibility on search engines like Google. The better the SEO, the higher a site appears in search results, making it easier for buyers to discover your property.
At The LaRoche Team, we leverage SEO to ensure our listings reach the widest possible audience. Each of our listings is featured in dedicated blogs and web pages that highlight not only the property but also the surrounding community.
In addition to property pages, we use blog content to spotlight your listing, local hotspots, and valuable market insights, driving more traffic to your home and attracting qualified buyers. Click here to see one of our High SEO Blogs
A Custom Property Website
The LaRoche Team provides your property with a custom property website, complete with a virtual tour. Potential buyers are able to view photos of the property and its details, as well as agent information, upcoming open houses and driving directions. The virtual tour provides buyers with all the information they need when viewing the home.
In addition to being featured on our website, each virtual tour and custom property site is also promoted on the LaRoche Team’s YouTube channel for added exposure. Best of all, this added value is provided to our clients at no extra cost.